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Albi is an Australian distributor and wholesaler of home and housewares products,experiencing success in the market due to its strong sales force.
官网 http://albi.com.au/
采购联系人
Albi
87 Chifley Drive
Preston, Victoria 3072
Australia
Amy Jansen
Senior Buyer Kitchenware
Jacqui Tenner
Merchandise Manager Homewares
Sara Psoras
Tel: +613 94741314
Merchandise Director
公司背景
The Company Is:
Agent
Distributor
Wholesaler
Year Established: 1995
Total Annual Sales (US$): 40 M
Warehouse Location: Melbourne, Victoria
Warehouse Size: 15,000 sq m (≈ 161,500 sq ft)
Port of Entry: Melbourne
Territory: Australia/ New Zealand
Channels Sold into:
Department Store 20 %
Independent Specialty 28 %
Mass Merchant/Chain 6 %
Garden/Patio Stores 5 %
Gift Store 20 %
Gourmet Food Store 2 %
Hardware/Home Center 2 %
Home Furnishings/Appliance 15 %
Hotels/Restaurants/Caterers 2 %
Internet 5 %
Companies and Products Represented
Current Suppliers and Company Brands Represented: Kuhn Rikon, Totally Bamboo, Rosti
Mepal, Kitchencraft, Ecloth, Amalfi, Emporium, Davis and Waddell (Continued on back)
Home / Housewares Product Categories Represented:
Cook & Bakeware 6 % Kitchen Tools & Accessories 16 %
Tabletop 5 % Bath & Shower 7 %
Space Organization & Clothing Care 3 % Furniture 4 %
Gifts 4 % Home Décor 31 %
Home Textiles 8 % Lighting 16 %
Criteria for Possible New Companies/Brands to Represent: Incremental sales, reputable brand, quality product,
well sourced
Pricing Strategy: Predominantly middle market, ensuring that all products are value for money and priced relative
to competition in the marketplace
Quality / Design / Branding Strategy: Quality and fashionability important. Branding also important. Albi promotes
their brands through editorials, seasonal catalogs or in-store signage
Key Marketing Tools & Promotions: Seasonal catalogs, monthly promotions, large Australia-wide sales team
Trade Shows Participated as an Exhibitor: Sydney Gift and Homewares Fair in February, Melbourne Gift and Homewares Fair in August, Brisbane Gift Fair in July
Supplier Expectations/Requirements
Supplier Expectations Regarding
Products: Quality, on trend, point of difference
Pricing: Competitive pricing, well sourced
Promotions: Well known brand in US marketplace through retailers and advertising
Other: Expect prompt service and communication. Expect to be able to purchase directly from China not from
stock warehoused in the US
Top 5 Retail Customers to Which You Distribute 该公司五大客户
Pillowtalk (specialty)
Howards Storage World
Big W
Freedom (furniture)
House
Other Things Important to Know about This Distributor
Established more than 20 years ago as a business importing recycled glassware from Spain, Albi has thrived and
evolved to become a dominant force in the Australian home accessories market.
Based in Preston, just outside of Melbourne Victoria, Albi offers an extensive kitchenware range in addition to its
ceramics, decorator accessories, tabletop and textiles ranges. Albi’s buyers and product developers travel the world
to source new and interesting products and brands to add to the already comprehensive offering.
Albi has a strong team of buyers/product managers comprised of ex-retail buyers. They understand their customers
requirements and succeed because they almost do the customers buying job for them. Albi’s sales team is one of
the strongest in Australia and approximately half their business is written through their field sales team, thus they
have an excellent balance of majors versus independents. Albi has excellent reporting and planning systems. Their
logistics/warehousing is run by a third party.
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发表于 2017-6-2 15:38:00
